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Would you like to start your own Internet business?
We did and now we want to show you how!
No one denies the power of the internet as a cost effective tool to market and promote a business on a national or even global level. But how about marketing locally? How about marketing for small businesses?
Won't a local, small business benefit from a LOCAL INTERNET MARKETING & SEARCH website that is low cost and gets great search rankings for its advertisers?
Own your own LocalSalesValues.com Local Internet Marketing and Search business.
- Home-Based Business!
- Very, very low overhead!
- Local travel only!
- Trade for products and services!
- Your entire local area is your prospect base: retailers, service professionals, contractors and restaurants
- Easy to blanket your area and get new businesses as they open!
- Grow the business and resell it
- Self-employed tax benefits
- Benefit from established network of adjoining websites
- Cross sell into these adjoining websites
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My name is Richard Olds and when I left Corporate America six years ago, I wanted to create a business that would enable me to use my sales and marketing skills to help local businesses become more successful than ever before by taking advantage of the emerging internet. At the same time, I wanted to be able to make a handsome living and create an annuity revenue stream for me and my family while working from home.
Six years ago I began building what has become one of the most successful internet advertising businesses in the South East. I started this business in the suburbs of Atlanta, GA and have expanded it to eight web sites serving merchants throughout the Atlanta area. My first site was www.northfultonshops.com followed by www.cobbshops.com, www.gwinnettshops.com and www.perimetershops.com. I then combined all the restaurants form each site and created a web site called www.atlantarestaurantcoupons.com.
That is how our websites got started - offering small businesses a low cost alternative for local internet presence and page 1 search rankings.
Last year I joined forces with Alan Soskel who has an extensive background in advertising, website maintenance and Internet marketing. Together we started LocalSalesValues.com in preparation to introduce our concept and business to other parts of Georgia, and then nationwide.
Our formula is remarkably simple. What we have done is create a means for local neighborhood small businesses to advertise at an affordable price as well as gain a huge Internet presence at the same time. With a proven methodology and a considerable client base, the time has come to expand our geographic reach and offer this concept to other individuals in other cities.
That is where YOU fit in, if you like! Start your own LocalSalesValues.com website in your County or City and join our family of websites!!! A sales background is very important, together with a good work ethic, but very little computer experience is needed. And, you can look forward to a near six-figure income in 3 to 4 years. This is not a franchise – you would be purchasing exclusive rights to sell in and own a territory. This means you can grow your territory and sell it if you desire.
At LocalSalesValues.com, we have all the necessary resources and expertise to help you create the same type of advertisements for your clients in your area. We will make the advertisements for you and publish them on the site. It’s that simple!
Each Dealer sets their own pricing.. It’s up to you and your sales ability. You will be building a business that will become very valuable for merchants who will renew the next year. You will be building a base of customers that will renew next year, creating an annuity!
This business can continue to grow each year. If you were to open an entire city you could make a decision to hire sales people to work certain areas (usually commission only) growing your business even faster.
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These are more than just websites - you offer an integrated package of Internet Marketing, Local Search, Customer Loyalty programs and Optimization services. Use our resources, or develop your own, to offer Website Design and other services for a commission on every sale.
You sell ads for one yearly rate. Bundle in these other services for even more revenue. It’s up to you and your sales ability. You will be building a base of customers that will renew each year, creating an annuity! Your clients will think of you first when they need other internet or website services. You will be building a solid, local internet marketing business.
There are other ways to increase your revenue. Most importantly, is the ability to up-sell clients in your territory to advertise on other LocalSalesValues.com websites. You keep a portion of revenue from sales into other areas. Other revenue generators include:
- selling the premium space on the Dealer Billboard
- selling the Platinum and Featured Logos on your Directory, the Master Directory, and Directories of other Local Directories
- selling logos and coupons on our Email Newsletters.
- participating in other programs that LSV introduces on a city-wide basis.
If you sign up 120 customers (that's less than 3 per week) at a sale price of $400
(however, each dealer sets their own rates) the first year your ad sales revenue will be around $40,000. If you sell another 120 ads in year 2 you will make $40,000 plus $25,000 in renewals from the previous year for ad sales revenue of $65,000 in year 2! Year 3 should result in ad sales revenue of about $84,000. See Sales Revenue Projections later in this presentation.
NOTE: However, you will also have additional revenue each year from: cross-sales into other websites; Customer Loyalty Email program sales; Billboard and Platinum Logo sales; and Logos and Coupons sold on our Email Newsletters.
After several years of working hard and servicing your clients well, you'll be earning near six figures. This is a great home business!! The numbers quoted above are based on selling 2-3 ads per week and a renewal rate of 70%.
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It's estimated that over 300 Billion coupons a year are issued in the United States alone
The first comment we would like to make in discussing coupons is a perception that “only poor people use coupons”. In her book The Greatest Secrets of Coupon Mom, Stephanie Nelson says:
“This perception of coupon users couldn't be farther from the truth. In fact, there are more coupon users in higher income brackets than lower income brackets. Over 80 percent of shoppers with household incomes of $50,000 to $75,000 a year report using coupons to grocery shop. Industry statistics also found that 74 percent of households earning more than $75,000 a year use grocery coupons. The lowest level of coupon use (70 percent) is in the $25,000-to-$50,000 annual income bracket”.
There is currently a significant move from paper to digital coupons - Over 90% of coupons used today are offline coupons, newspaper coupons and those mailed directly to you. However, with growing online commerce, more and more people are using online coupons. The online coupon industry grew by over 500% last year. Online coupons are becoming safer to use and more retailers are providing print-at-home coupons or coupon codes for shopping online. However, whenever there is economic hardship, coupons usage increases. This time is no different; coupon usage is already up by 14% this year.
There are many in the industry that feel that with more and more people using coupons during this economic downturn it will create a behavioral change in the consumer that could have lasting effects. Once the consumer realizes the real benefits to using coupons they will continue this buying pattern in more prosperous times. This is an opportunity for the merchant to bring in more customers.
Obviously the largest area in coupon distribution is for groceries. However, this general increase in the use of coupons has an overlay effect on local businesses such as restaurants, cleaners, spas, etc. The use of coupons is becoming so pervasive during this economic downturn that the search for coupons reaches all areas of business.
One of the problems coupon users have expressed is that it is difficult to find coupons at the point in time that you need them. Making them easy to find on the internet and then easy to print has been one of our key goals at LocalSalesValues.com. We have been in the Marketing and Coupon business in the Metro Atlanta area for over 6 years and truly believe that there is a huge opportunity in this marketplace today.
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- Home-Based Business!
- Low entry-level cost.
- Low operating and overhead costs.
- No need to rent office space.
- Very little computer knowledge needed to be successful.
- No travel is necessary.
- Self-employed tax benefits
- Established system with proven successful track record - you supply the work ethic and you'll succeed too!
- If you have a laptop computer, digital camera, printer/scanner and a cell phone there is no equipment to purchase.
- You automatically become part of a larger website community. You benefit from established adjoining websites by being able to cross-sell into these adjoining websites. Take advantage of total website traffic to all the sites, cross links between all the websites and national shopping services LocalSalesValues.com has tied into.
- Renewals create an annuity each year.
- There are add-on services to sell current customers.
- Your entire local area is your prospect base: retailers, service professionals, contractors and restaurants.
- Easy to blanket your area and get new businesses as they open!
- Trade for products and services!
- Grow the business and resell it.
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Here is what we will do to get you started:
- We will create your web site with a domain name reserved by LocalSalesValues.com.
- Create your website, add your client’s advertisements and logos, and provide ongoing maintenance for your website.
- Sales training - we will provide you with a script that has been proven over the past 6 years. We will be available to travel to your location, if requested, for 2-3 days of sales training.
- You will be supplied with all necessary business materials including contracts, price sheets, sales flyers, rate card and other collateral needed to run your business.
- Marketing assistance - we will show you where to market and the type of copy to use. These are all inexpensive creative ways to get the word out to the community.
- This is not a franchise - we will act as a consultant to set up your business and you are a 100% owner of the business.
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Richard Olds began his career with the Xerox Corporation where he held positions in both Sales and Operations. After 11 successful years with Xerox he joined the ROLM Corporation, manufacturer of digital telecommunication systems, as President and General Manager for two of ROLM's divisions. IBM purchased ROLM Telecommunications and Richard became a Director of National Account Sales for IBM. After 11 years with ROLM/IBM Richard accepted a position with the Norrell Corporation to create their Corporate Outsourcing Division. Under his direction Norrell signed an outsourcing contract with IBM that had a value of $160,000,000 per year.
Richard spent the next 10 years working with several start-up companies, including President and CEO of two start-ups.
EDUCATION:
MBA Business Administration, Western Michigan University Kalamazoo, Michigan
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Alan Soskel published and sold all the ads for a direct mail coupon publication and ran a desktop publishing business in the early 1990's. Then he started and served as President for a retail pet supply business for 9 years, maintaining his own website for 6 years and shipping product nationally and internationally. For 3 years, Alan worked for a Custom Publisher of Chamber of Commerce publications. These publications included full color newcomer magazines, economic development brochures, maps and websites. He sold all the ads and managed the projects from start-up through final delivery.
Prior to this advertising and business start-up / management experience, Alan was an Engineer for E.I. DuPont for 6 years.
Alan received a BS, Engineering degree from Tulane University.
In January, 2008 Alan purchased PerimeterShops.com and CobbShops.com from Richard Olds. He quickly created JohnsCreekShopper.com and MetroAtlantaShops.com, which now serves as a master site for all of our Metro Atlanta advertisers.
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